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Teresa Gaffey: Transformations

Posted on May 20th, 2014

When Teresa Gaffey was a graduate student at the University of Iowa School of Social Work, she studied something known as the “foot-in-the-door” technique. Just like it sounds, this persuasion strategy begins with a request for something small and insignificant. After an initial “yes,” it becomes easier and easier to get agreement to larger, more […]

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